My Conclusion
For the majority of the data collected,
the subjects seemed to be unaware of the signs being presented to them,
and their decoding of the signs. For example, the main reasons the under
18 age group gave as to why they watch the show were simply because
they think its a funny show with funny characters and funny situations.
However, once asked to explain why they think the show Friends is
funny, it became obvious that they (unconsciously, passively) code and
decode the signs presented to them. The silly, absurd situations that
the characters get into prove to be funny not just because they are
silly and outrageous, but because they walk the fine line between fact
and fiction, and thus encourage the viewer to try to distinguish between
the two. For example, Chandler and Phoebe enthusiastically pretending
to be interested in a football game so that they don't have to help
Monica with the cooking and cleaning is funny because most people have
done something like that to avoid doing something they don't want to
do. But it's made even funnier by their exaggerated feigned interest
in the game. Also, Joey's bet with Monica to eat the whole Thanksgiving
turkey is funny because, once again, most people have made crazy bets
with their friends. But they are hardly ever followed through. This
one, however, is.
Similarly, the older age groups know that
they watch for reasons other than it just being a funny, entertaining
show. Its just that figuring out what those other reasons are
prove to be a little bit of a challenge, because it requires extra effort
when watching television is often considered to be a passive activity.
The 18-30 age group can see themselves, or aspects of themselves in
the characters. The representation of the "real" world is
real enough that they can make correlations and parallels with the real
real world in which they live, while still knowing that aspects of the
"real" world in the show are far from real. For example, the
apartments in which the characters live are available to them despite
their economic/financial situations. And while they all seem to have
jobs or careers of some sort, they have the luxury to spend much of
their time just hanging out in the apartment or the coffee shop. The
ability to distinguish between fact and fiction is proof that the audience
is reading the show as a piece of text because there is that moment
when the audience wants to think of the "real" world as being
that easy going, carefree and fun. But there's also the realization
that that world, the "real" world being presented, is not
real.
These examples serve to prove Hermann's
point that " the way we put meaning to what we see on TV does not
differ too much from how we understand the world we live in." The
audience relates to the show because they can see aspects of their own
lives being represented. However, the ability to distinguish between
fact and fiction allows them to see how they are actively taking part
in the reading of television as a text. Rather than passively absorbing
the content of the show like empty vessels, the fact that they the audience
is able to recognize and, more importantly, verbalize what it is that
keeps them watching is evidence that they are getting more out of the
show than just entertainment.
Work Cited: Hermann, Stefan. "Do we learn to 'read' television
like a kind of 'language'?" http://www.aber.ac.uk/media/Students/sfh9901.html
Melissa Lim
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