| Location | Email Address | Program Website |
|---|---|---|
| W263, Seymour Schulich Building | admissions@schulich.yorku.ca | schulich.yorku.ca/programs/mmkg/ |
The Graduate Program in Marketing is a professional master’s degree program designed to prepare graduates for professional careers in marketing.
The 12-month, 42-credit program will provide students with the critical analysis and decision-making skills required of marketers today. Students will learn state-of-the-art digital marketing and research tools and grow their literacy in analytics, social media, advertising and consumer behaviour. Graduates of the program will be qualified for meaningful positions in private, public, or non-profit organizations, and equipped with the skills to advance to leadership roles in the future.
The capstone of the program is a two-term integrative consulting project, designed to give students first-hand experience in developing and implementing marketing strategies for real-world organizations.
Admission to the Master of Marketing is open to recent graduates from non-business and business degree programs who did not pursue a Marketing specialization, and to business professionals who wish to add marketing to their skill set.
Please visit http://schulich.yorku.ca for more information.