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FUNCTION OF PRINT ADS: INFORM & CRITICIZE

by Andrea Johnson

A SPOOF AD OF THE "GOT MILK" AD CAMPAIGN. ITS PURPOSE IS TO CRITIQUE THE IDEA THAT MILK IS GOOD FOR THE BODY BY INFORMING READERS OF THE PROCESS OF PRODUCING MILK. IT ARGUES THAT SOY IS HEALTHIER.

Source:

http://adbusters.org/creativeresistance/spoofads
http://www.adflip.com